The Detroit Lions will have a new look next season.
They unveiled new, Nike Vapor Untouchable uniforms Thursday night for season-ticket holders at Ford Field.
Detroit will have home, away, “color rush” and throwback uniforms.
The Lions’ main color will still be Honolulu Blue, as it has been since 1934, on their home uniforms that will have dark, steel grey numbers instead of white numerals. They will wear “color rush,” uniforms for the first time, sporting grey jerseys and pants, and throwbacks for the first time since 2010.
When Nike designer Steve McClard heard the Lions wanted to redesign their uniforms, he made sure no one touched it. It was his. McClard grew up a Lions fan, first rooting for running back Billy Sims in the 1980s. He’d been in Oregon for a while, yet still caught games and highlights as much as he could.
So for the 46-year-old from Shelby Township, Michigan, this was close to a dream come true to design the uniforms for his hometown team.
“Peeling back, all the way back to the ’30s, we definitely saw some patterns,” McClard said. “The Lions used to have really simple, bold expressions of uniforms. We had fallen off that and the evolution of the blue just naturally happened because of the material innovations, so it was kind of getting back to those simple, pure expressions our team set out as our main goal.”
The uniforms weigh just 20.4 ounces and repel water and have improved ventilation.
Lions President Rod Wood says the team has modernized its appearance and is giving players the latest and best uniform technology.